I’m Katy, a 26-year-old Social Media Marketing Specialist with a passion for all things social media!

My professional background blends creativity with strategic prowess, driven by an interest in harnessing the latest digital trends to propel business growth. With a proven track record spanning diverse industries, I possess a profound comprehension of crafting and implementing impactful social media campaigns that truly connect with target demographics and yield tangible outcomes.

From crafting compelling content to devising engaging social media strategies and executing data-driven advertising initiatives, I bring to the table a wealth of skills and expertise geared toward helping your business reach its objectives.

My passion for social media ignited in 2013 when I launched my own blog titled Something Different. It served as a platform where I could freely express my thoughts on various topics.

Around 2015, I ventured into YouTube, consistently uploading videos over the years. While my frequency has tapered off since then, my enthusiasm for content creation remains strong, albeit focused on different platforms.

For 3-4 years, I operated as a Micro-Influencer, collaborating with brands such as Superdrug, Ibiza Ice, Soap & Glory, Schwartz, and Unibox. Concurrently, I pursued a degree in Film Production at the University of Derby.

Upon completing my degree, my desire to transition into marketing, fuelled by my longstanding passion for content creation, intensified. Despite holding a Film Degree rather than one in Marketing, I pursued numerous courses, including Google’s Fundamentals of Digital Marketing, to enhance my skills and credentials.

Presently, I’m fully immersed in content creation for clients spanning various industries, including Engineering, Manufacturing, Beauty, and Industrial sectors.

In 2021, I embarked on my freelance journey, establishing MacKat Media. I’ve collaborated with several clients, offering services such as logo design, content creation, and brand kits.