Katy Mackenzie

There are so many courses to help you step into the industry of Digital Marketing but some can cost you an arm and a leg and some are part of a degree. In the digital age, there are courses for mostly everything now but how are you meant to filter the best free ones? Below are FREE Digital Marketing courses that you can sign up for and start today.

Google’s Fundamentals of Digital Marketing

“In this course, you will learn the basics of digital marketing. There are 26 modules to explore, all created by Google trainers, packed full of practical exercises and real-world examples to help you turn knowledge into action.”

Future Learn’s Digital Skills: Digital Marketing

“On this two-week course, you’ll explore what digital marketing is, why it is so important for an organisation, and how to use it effectively.

You’ll uncover different digital marketing strategies and understand the importance of balancing and integrating these techniques to successfully target your customers.”

Google’s GA4 Course

With GA4 taking over from Universal Analytics in July 2023, this is the time now to learn everything GA4.

“Find out how the latest generation of Google Analytics can take your measurement strategy to the next level, and learn how to set up a Google Analytics 4 property for your business.”

Hubspot’s Digital Advertising 101 Course

“In this certification course, you’ll learn everything you need to create a customer-centric advertising strategy, including journey-based advertising, bidding, and targeting strategies, paid search, social media advertising, programmatic, reporting, and more.”

Hubspot has a wide range of courses available to users and even some of the free ones do come with certifications.

Yoast SEO For Beginners Course

“Get a solid understanding of SEO and how search engines work. Filled with quick wins to make your site rank higher on Google. Get tips to let the Yoast SEO plugin do the essential technical work for you.”

Yoast’s beginners SEO course is great if you’re new to the world of Search Engine Optimisation!

Find more marketing tips, tricks, and favourites by clicking here!

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